Year in review: the content that resonated best with our audience in 2020.

If your budget is limited, focusing on these 3 gift ideas will help you reach local shoppers across their “purchasing map.”

A strong omnichannel campaign is more critical than ever this year, especially as we move into winter months that will impacted by cold and flu season and less flexibility for outdoor options.

With overall attitudes being positive and with high response rates, direct mail is certainly an effective tool for reaching your customers. Source: United States Postal Service (USPS)

Creating a positive, personalized experience for your customers results in increased loyalty and retention. Source: Bond 2020 Loyalty Summary Report

Our new series is focused on helping marketers plan for the short- and long-term future of direct marketing, and everything in between.

This post covers how conference and event marketers can create great experiences that set their shows up for success during COVID-19 and beyond.

This post highlights ways that higher education marketers can create great experiences that set their schools up for success during COVID-19 and beyond.